IU East and Richmond High School to partner for summer program to market the community

June 7, 2012 |

The Indiana University East Center for Entrepreneurship and Richmond Community Schools will partner together this summer to offer high school students a two-week program that will help to market the community. The Center for Entrepreneurship is a part of the IU East School of Business and Economics.

Tim Scales, director of the Center for Entrepreneurship and lecturer of business administration, said the students will work together through the summer program, “Marketing Your Success,” to develop a plan to sell Richmond including making the city attractive to the average family, to business leaders and to all elements of economic growth, Scales said. He added the goals of the project were to bring jobs to the Richmond community and to bring a positive lifestyle that families seek.

Scales will provide the curriculum and leadership and Richmond Community Schools teachers, Terry Reynolds, Denise Selm, and Linda Isom, will work directly with students as mentors.

The program will begin June 18 and students will meet each weekday from 8:30 a.m. to 2:30 p.m. at the Innovation Center in Uptown Richmond. The students will meet for training, lectures, and to visit local industries in manufacturing, retail, service and utility in order to learn all aspects of the community.

Students participating in the “Marketing Your Success” program include Mitchell Ahaus, Roshni Brahmbhatt, Elaine Brady, Emily Jetmore, Erica Bischoff, Yasmeen Lewis, Joshua McDonald, Jorge Perez-Orduno, and Sarah Vrazalich.

At the completion of the program, students will prepare a formal written plan and presentation for the industry representatives involved with on-site visits, Richmond Community Schools and IU East.

For more information, contact Tim Scales at (765) 973-8620 or email tiscales@iue.edu.

More information on the Center for Entrepreneurship
The Center for Entrepreneurship provides IU East students the opportunity to develop and enhance entrepreneurial skills. The Center for Entrepreneurship also links students with local organizations, allowing students to gain professional experience through internships. Local business leaders and entrepreneurs frequently contribute to the success of the center by serving in advising and mentoring roles for students.